DISCO Is Not A Dirty Word began at the start of this year as a collaboration between Nick Gencarelli (Fantastic Black Plastic), a local DJ and promoter, and Biggies at Bertram, a Renew Adelaide project that was still in its infancy. Now, almost 12 months in, the party regularly packs out the basement bar on the first Saturday of every month, with queues extending down the previously quiet Coromandel Place.
Nick says that the idea originally came to him while travelling in Europe at the end of last year. “The nightlife culture I experienced inspired me to bring something different to the scene in Adelaide,” Nick says. “Parties where people can dance and discover new music was something I found to be severely lacking back home.”
This is an all-too-common story: Australian 20-something goes overseas and comes back with a new perspective on life. But Nick is different; he actually did something about it. “I wanted to pay tribute to the music that started club culture by playing dance music in its earliest form, and on its originally intended medium.”
Now he is preparing for his biggest venture yet, Electric Avenue. After a year of lines, Nick and Biggie’s co-owners Paul and Kay Crozier are closing off Coromandel Place and taking things outside to accommodate for the demand.
This is the first time Nick has tried something like this, and the success has surprised him. “If you had have told me a year ago that I’d be playing underground disco music to a room packed with people, I wouldn’t have believed it.”
Electric Avenue would not have been possible without the help of Splash Adelaide. Nick is mindful of this, explaining, “The cost of closing off the laneway alone would have made this all impossible. We’re really grateful to Splash Adelaide for helping us to put this on.”
Certainly, the city would be a different place without Splash Adelaide. They have been instrumental in supporting projects that make use of under-utilised spaces over the last seven years. Lots of the events we take for granted, think Fork on the Road or the Adelaide Night Market, got their start through a Splash grant. I hope that Electric Avenue leaves a similar legacy.
One thing’s for sure, it is promising to be big. With a great line up of the finest disco, funk, and boogie DJs, including special guest ‘The D Word’ from Melbourne, the party boasts two dancefloors, one in the basement and one under the stars, as well as food from neighbouring business Coromandel Snack Bar.
Electric Avenue is taking over Coromandel Place and Biggie’s at Bertram on Saturday 2nd December. See the Facebook event for more details. Early bird tickets have sold out, but you can still buy pre-sale tickets here.